Kai Meischke
Kai is a marketing professional with experience in marketing communication and marketing research. He has worked client and agency side in marketing communication.
Kai has an master's degree in Japanese Studies from Leiden University and has also studied in Japan (Nagasaki) and the United States (Ann Arbor, University of Michigan). He is undertaking post-graduate work in Marketing at the University of Sydney.
Profile
Summary
I am a tech-minded account manager passionate about marketing and technology, with two years experience in e-mail marketing for market research clients. I have a proven ability to handle multiple projects simultaneously and establish long-term client relationships.
Before moving to Sydney, I worked in marketing communication, both client and agency side.
Before moving to Sydney, I worked in marketing communication, both client and agency side.
Specialties: account management, project management, client services, branding, visual identity, digital publishing, wordpress, google analytics, basic google adwords
Experience
- Aug 2011 - PresentOmnibus Research Manager / Cegedim Strategic Data
- Feb 2011 - PresentAccount Manager / 3D Interactive
- Nov 2008 - PresentProject Manager / Survey Sampling InternationalResponsible for managing all aspects of online marketing research studies. I was accountable for successful project execution and worked with small teams to ensure that client goals were understood and successfully delivered. ■ Launch and monitor online email campaigns. ■ Ensure clear communication and outline of project requirements and deadlines within team for successful delivery of projects. ■ Provide timely status reports, project analysis and recommendations. ■ Developed strong working relationships with clients and suppliers.
- Aug 2007 - PresentResearch Executive / Japan External Trade OrganizationThe Japan External Trade Organisation promotes bilateral trade and investment. As a research officer I researched and reported on market trends and policy changes. ■ Desk and field research ■ Trade interviewing ■ Analysis and report writing
- Mar 2006 - PresentAccount Executive / InfoTrans BVInfoTrans is a leading provider of desktop publishing services to Japanese companies in Europe with clients such as Ricoh, Yamaha and Canon. ■ Client-facing account management role, client visits and prospecting with senior. ■ Create proposals, quotes, negotiate terms, and sign agreements with clients. ■ Marketing responsibilities: website, newsletter, advertising.
- Oct 2002 - PresentMarketing Executive / Hitachi Construction Machinery EuropeHitachi’s construction machinery division introduced a new corporate identity in 2002 and I worked as a marketing executive to help the transition and make sure all sales documentation aligned with the new branding. In 3 years I produced and published brochures and manuals for over 50 products in 12 languages. ■ Purchasing role with 900K budget, daily contact with multiple agencies. ■ Introduced single-source publishing of brochures to print, pdf and web. ■ Aligned corporate identity across media.
Education
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2009 - 2011University of SydneyGraduate Certificate in Marketing
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2001 - 2002Universiteit LeidenMaster in Japanese Studies
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2000 - 2001University of Michiganexchange program in Japanese Studies
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1997 - 2000Universiteit LeidenBA in Japanese Studies
